The team at Demroc Group knew what they wanted from the get-go – a clean and simple identity to allow them to position themselves as high end builders but not limit themselves to just this category.
A simple logo-type direction was chosen along with a clean, black and white palette. This allowed their craftsmanship and detail to be the focus when showcasing projects. By using a black background on all materials, the consistency of the white logotype was visually enhanced, becoming a strong and memorable brand feature.
Brand creation, general design and website design and build.